Privacy policy
How Rafeeks Marketing collects, uses, keeps and protects your personal data when you ask us for an AC, buy from us, or use our customer app. We follow India's Digital Personal Data Protection Act, 2023.
Last updated 21 October 2026
1. Who we are
Rafeeks Marketing (Mannady, Chennai – 600001, Tamil Nadu, India) sells, installs and services air conditioners. We decide how your data is used (we are the “data fiduciary”). For any question about your data, contact us at the phone number or email printed on your quote or invoice, or a WhatsApp message to the number we message you from.
2. What we collect
- Contact details — name, mobile number, email (if you give it) and address, from our inquiry form, a Facebook / Instagram lead form, WhatsApp, a phone call or a visit.
- What you need — the AC type, tonnage, rooms and your messages to us.
- Location — only if you tap “Share my location” or send a location on WhatsApp, so our team can reach you.
- Order and service records — quotes, orders, tax invoices (with your GSTIN for business buyers), payments received, installation photos of the site, AC serial numbers, warranty and AMC details, service visits and your rating of our work.
- Payments — when you pay online, the payment company (Razorpay) collects your card / UPI / bank details. We receive only the amount, the payment reference and the status — never your card number.
- App use — in our customer app, the mobile number you sign in with and a sign-in token stored on your phone. We do not use advertising trackers in the app.
- Ad information — if you came from one of our Facebook / Instagram ads, which ad it was, so we know which ads help customers.
3. Why we use it
- To answer your inquiry, send quotes and process your order.
- To install and service your AC, and to send updates (inquiry received, quote ready, technician on the way, job completed).
- To register your warranty, run your AMC, and remind you about service (water wash every 6 months), AMC renewal and the end of your warranty.
- To make tax invoices, e-invoices and e-way bills and keep the accounts that the GST law requires.
- To ask you to rate our work and improve our service.
We use your data because you asked us for a quote or service, because the law requires it (tax records), or with your consent (for example updates on WhatsApp).
4. WhatsApp and messages
We send order and service updates on WhatsApp (through Meta’s WhatsApp Business service). Reply STOP at any time to stop automatic updates; reply START to get them again. Login codes for the app are sent only when you ask for one.
5. Who we share it with
We never sell your data. We share only what each one needs:
- The AC brand (for warranty registration and warranty claims).
- The GST portal and our GST service provider (e-invoices and e-way bills).
- Razorpay (online payments) and our bank.
- Meta (WhatsApp messages; Facebook / Instagram lead forms you filled).
- Our hosting provider, who stores the system securely (Render, Singapore region).
- Government authorities when the law requires it.
6. How long we keep it
- Tax invoices, payments and accounts: as long as the GST and income-tax laws require (at least 6 years after the financial year).
- Warranty, AMC and service records: for the life of the warranty / contract and up to 2 years after, so we can service your AC.
- Inquiries that did not become an order: up to 2 years, then deleted.
- Installation photos: up to 3 years.
7. How we protect it
Our system uses encrypted connections (HTTPS), passwords stored in scrambled form, role-based access (each staff member sees only what their job needs), a tamper-proof activity log, two-step sign-in for the owner, and nightly backups. Staff are trained to keep customer data private.
8. Your rights
- Ask what data we hold about you and get a copy.
- Correct anything that is wrong.
- Ask us to delete your data (we keep only what the law makes us keep) — see Delete your account.
- Withdraw consent for messages (reply STOP on WhatsApp).
- Complain to us, and if not satisfied, to the Data Protection Board of India.
Write to us at the phone number or email printed on your quote or invoice, or a WhatsApp message to the number we message you from. We reply within 30 days.
9. Children
Our services are for adults. We do not knowingly collect data of children under 18.
10. Changes
If we change this policy we will update this page and the date at the top. Big changes will also be told in the app.